Privacy Policy

Last Updated: January 2026

1. Introduction

ChoiceFilling.com ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

2. Information We Collect

Personal Information

We collect information you voluntarily provide, including:

  • WhatsApp phone number (for delivering recommendations)
  • Expected percentile range
  • Category preferences
  • Email address (if provided for support)

Automatically Collected Information

When you visit our website, we may automatically collect:

  • Browser type and version
  • Operating system
  • Referring website
  • Pages visited and time spent
  • IP address (hashed for privacy)

3. How We Use Your Information

We use collected information to:

  • Generate and deliver personalized option form recommendations
  • Send important updates about CAP counseling via WhatsApp
  • Improve our website and services
  • Respond to customer service requests
  • Process payments for premium services
  • Analyze website usage patterns (anonymized)

4. Data Sharing

We do not sell, trade, or rent your personal information to third parties. We may share information with:

  • Service Providers: Trusted partners who assist in operating our website and services (e.g., payment processors, hosting providers)
  • Legal Requirements: When required by law or to protect our rights

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Lead data is typically retained for the duration of the admission season plus one year for analytics purposes.

7. Your Rights

You have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your data
  • Opt-out of marketing communications
  • Withdraw consent at any time

To exercise these rights, contact us at [email protected]

8. Cookies

We use cookies and similar technologies to enhance your experience. These include:

  • Essential Cookies: Required for website functionality
  • Analytics Cookies: Help us understand how visitors use our site

You can control cookies through your browser settings.

9. WhatsApp Communications

By providing your WhatsApp number and consenting to receive messages, you agree to receive:

  • Personalized college recommendations
  • CAP counseling updates and reminders
  • Service-related notifications

You can opt-out at any time by replying "STOP" to any message.

10. Children's Privacy

Our services are intended for students aged 16 and above. We do not knowingly collect information from children under 16 without parental consent. If you are a parent and believe your child has provided personal information, please contact us.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last Updated" date.

12. Contact Us

If you have questions about this Privacy Policy, please contact us at:

Email: [email protected]

Disclaimer: ChoiceFilling.com is an independent decision-support tool. Predictions are based on 2023–2025 historical cutoffs and published seat intake updates. We are not affiliated with CET Cell or DTE Maharashtra.

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Based on 2023-2025 official cutoff data. Not affiliated with CET Cell or DTE.